Turning the tide on unsustainable water use in the home

Of the 349 litres of water used daily in the average home, as much as 68% of that total gets consumed in the bathroom — that’s over 50 gallons of water every 24 hours!

With water scarcity looming large in a warming world, such levels of resource consumption are simply unsustainable. So, what can be done to turn the tide on water in the home?

The elemental Water Sustainability Series, produced in association with Triton, is a three-part exploration of the problems we face and the solutions available in the residential market — with the first webinar looking specifically at the challenges in social housing.

Efficiency is coming home. Earlier this year, the BathroomManufacturers Association (BMA) issued a pre-Budget call for household water efficiency measures to be included in Government spending plans. The pitch set out the sector’s priorities and suggested ways in which public spending could be utilised to help drive down domestic water use.

The debate will therefore consider the role of government and regulatory bodies. It will also examine the pressure on industry not only to innovate and scale, but to help shape the water narrative and get the message out to everyone from policymakers to consumers.

The discussion will adopt a whole-house approach to water sustainability, but focus on the bathroom, in particular. Over the course of three webcasts, the experts on the panels will review all aspects, from tech and kit, to behaviour and demand. The series will also explore linkages with the broader climate agenda, energy use and carbon emissions.

Hosted by Jim McClelland, SustMeme

Phil Viner – Commercial Director, Triton Showers
Jacob Tompkins – CTO, The Water Retail Company
Kathryn Rathouse – Director of KR Social Research

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Congratulations to those on the Special Award for Contribution to Net Zero shortlist!


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